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As Mayor-President and Chief Executive Officer of
the City of Baton Rouge and Parish of East Baton Rouge, I have the
annual honor and privilege of reporting to our citizens on the state
of our City and Parish.
It would be very easy to stand before you and simply say, Baton
Rouge is strong….our economy is growing….we have weathered the storm
and are bigger and better than ever.
All that would be true.
J. Willard Marriott, the American businessman who founded the
Marriott hotels, said “Good timber does not grow with ease. The
stronger the wind, the stronger the trees.”
Considering the winds of change we have endured, you better
believe.... Baton Rouge is strong.
I started out two years ago as your Mayor-President with a
commitment to an open government… one more accessible to the people
of Baton Rouge…..one that is a true partnership with the people of
Baton Rouge.
So I am pleased to share with you today some of the highlights from
a year of astonishing growth….complex challenges…..and extraordinary
cooperation between the public and private sectors of Baton Rouge.
We began it all with a plan called our “Framework for
Progress”….written with input from a volunteer committee of citizens
from across the parish who explored our greatest challenges….and
made recommendations for immediate priorities.
When I tell you we have accomplished so many of our four-year
priorities in only two years, it may sound as if I’m bragging....and
maybe I am.
But not just on our administration….but rather on the spirit of
cooperation that is making Baton Rouge one of the most exciting
cities in a New South.
I’d like to take a few minutes to tell you some of the
accomplishments I am most proud of….and give you a glimpse of what
the future holds for Baton Rouge.
As your Mayor-President, I have focused our priorities on public
safety, economic development and bringing greater professionalism to
city-parish government.
Whenever possible, we are directing resources to public education
through our libraries…youth outreach programs… workforce
development…professional development and leadership training.
First, let’s take a look at public safety….
As most of you know, Public Safety has been a top priority of our
administration. From Homeland Security to Emergency
Preparedness…from our police and fire departments to traffic
management... we have made great strides to bring our city-parish to
a level of professionalism and capacity fitting a city our size.
In the aftermath of the storms of 2005, we secured a grant from the
U.S. Department of Justice and with a 25% match, invested 8 million
dollars to increase interoperability of communications within our
region – something that proved to be perhaps the biggest challenge
in our disaster response.
I testified countless times before Congress and the state
legislature about the need for better communications among state,
local and federal responders in an emergency. With this grant, we
are addressing that problem.
We added 50 new officers to the Baton Rouge
Police Department….and began implementing creative ways to use
technology and community policing techniques to keep our city safe.
We’re in the process of installing audio and video equipment in all
400 of our police units….and have installed a security canopy of 58
cameras to monitor the critical infrastructure in our parish.
This year, we will continue to expand our community policing
strategies….increase the number of uniformed officers on the
streets….use video monitoring in areas of high crime…and debut our
mounted patrol program.
My passion for this city and parish may put me at odds with some
people from time to time. That is the greatness of democracy. But on
the other hand, I will not remain silent as a headline heralds a 22%
increase in homicides without putting these statistics in proper
context.
We had 7 more homicides in Baton Rouge last year than in 2005. Five
of these homicides occurred in one day in a domestic violence
assault at a local church.
We are not seeing the increase in crime as in Orleans Parish or
Jefferson Parish.
My words of caution when you write the headlines: If you keep
distorting the statistics with perception versus reality - - you
will destroy the economy of this great city and parish.
Business will be reluctant to locate here - - Our successful tourism
industry will decline - - Hotels and restaurants will suffer and the
unemployment rate will increase.
Too many people have worked hard to make this a city on the move. A
headline taken out of context can destroy decades of progress.
Baton Rouge deserves better.
As for our efforts to continue improving traffic movement, we will
implement a Traffic Calming Initiative that will reduce
congestion….and help restore quality of life in our neighborhoods.
We will employ a red-light enforcement system to increase driver
safety throughout the parish.
Rest assured that the battle to improve traffic flow and break
gridlock continues throughout the parish.
Unprecedented growth brought new challenges, but we will continue
our Green Light Road program with projects that include:
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The I-10 Frontage Road from Bluebonnet to
Siegen Lane
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The Central Thruway clearing and embankment
at Florida Boulevard to Sullivan Road
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Perkins Road from Essen to Siegen Lane
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And the O’Neal Lane clearing and embankment
from George O’Neal to South Harrell’s Ferry Road
In April, my financial team and I went to New
York and secured upgrades in our bond ratings for our Green Light
Program and our sewer improvements program. The results are lower
interest rates over the terms of these bonds...and millions in
direct savings to you, the taxpayer.
In the sea of uncertainty that engulfed much of Louisiana, Wall
Street signaled that East Baton Rouge Parish is headed in the right
direction.
On the economic development front, we’ve put four tactics in place
to help bring economic progress to our parish:
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First, we have funded a half-million dollar
initiative through a partnership with the Baton Rouge Area
Chamber to provide an Economic Development Office dedicated to
growing a new economy for our parish.
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We opened Minority Business Opportunity
Centers in Baton Rouge and New Orleans through a grant we were
awarded by the U.S. Department of Commerce...to help local
minority businesses participate in the rebuilding of
Louisiana...and those displaced to Baton Rouge get back on their
feet.
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We have a micro loan program developed
through our Bankers’ Roundtable to help increase the number of
successful small businesses.
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And a small business loan program evolving
through the Bankers’ Roundtable to provide even greater
assistance.
Through our newly created Baton Rouge Film
Commission, we are attracting television and movie production and
post production to Baton Rouge…growing an exciting new creative
industry.
Louisiana has some of the best tax credits for film production
available anywhere…and now Baton Rouge is attracting even more
attention by being one of the only cities to offer additional
incentives in the form of workforce development funds to attract
production to our city.
Our East Baton Rouge Parish Public Libraries are leading a nine
parish effort to encourage every citizen to participate in reading
“To Kill a Mockingbird” this year....and they have many activities
planned around that.
As we learn together…as we build a new economy for Baton Rouge
together….we find that our diversity...our unique cultural
heritage... is a strength….not a weakness.
In just a few days, I will deliver the keynote address at the
Louisiana Cultural Economy Summit in New Orleans.
Louisiana’s creative industries such as music, the arts, film and
video, architecture and others have become the foundation in
Louisiana for rebuilding our economy.
There are so many things cities can do to position ourselves to
benefit from our natural talents and culture. We can do more....and
we’re going to.
And how about downtown Baton Rouge?
Another 326 million dollars will be invested in our downtown in 2007
in exciting public and private sector projects.
We’ll begin construction drawings on the first phase of our
Riverfront Masterplan......the North Boulevard Town Square that will
complement the Entertainment District and residential projects that
are underway.
But not everything is where it should be in our community. We rank
too high nationally in new HIV and AIDS cases…with the majority of
new cases in the African-American community.
We’ve secured grants for public education and free testing and I
have personally recorded public service announcements urging at-risk
citizens to get tested.
I formed a Mayor’s Task Force on HIV/AIDS to bring together the many
providers of education and resources to fight this terrible disease.
You’ve probably seen me on other public service announcements
encouraging early screening for cancer. I know first-hand the loss
of family members who may have been saved through early detection.
The health of our community must be a top priority of the Mayor. If
I can reach one person...or save one life by encouraging someone to
get tested, it’s well worth our efforts.
We also face a challenge after the U.S. Department of Homeland
Security cut our funding from grants designed to help protect
targets of regional importance...such as cities like ours with
chemical, energy or nuclear facilities...or major transportation
systems.
Seattle....one of the larger cities to receive funds this
year....reported that the federal government did not even ask them
for a proposal before announcing that they would receive over
12 million dollars. Now they plan to draw up a plan on how to spend
the money.
Next week, I will be in Washington lobbying members of Congress to
review the criteria used and ask the Department of Homeland Security
to reconsider its process.
To run a 21st century city, we will continue to focus on technology
and e-government services….to give each of you greater access to
information and services.
We’re providing a government that is more accessible to you through
Metro 21 and our city-parish website, brgov.com.
To assist in a more orderly and efficient development process, we’re
moving toward online permit and employment applications, billing,
public safety and inspection reporting…and online access to review
building and development plans.
Our new 311 call center with trained operators will get you the
information and services you need…..
It’s tied to a computerized system that tracks calls from the minute
they’re received until the request is fulfilled….or the complaint
solved.
Police Chief Jeff LeDuff and I talk a lot about community
policing….but we also talk about a concept called community
governance.
Community governance is a new paradigm of city government in the
U.S. It’s actually a more common philosophy in other countries...but
what it means is that we form stronger relationships among public,
private and volunteer organizations...we empower neighborhoods and
citizens to play a greater role in public safety...public
health....education...and economic growth.
The best example you can see of this is our “Operation Restore
Pride” – a neighborhood by neighborhood clean-up program that
involves the Mayor’s Office...City Police...the Department of Public
Works... the Office of Community Development... the Office of
Neighborhoods... the Workforce Investment Board... Metro Council
members... the faith community and volunteer organizations.
We go into at-risk neighborhoods and hold job fairs, crime
prevention workshops, remove abandoned cars, clean up vacant lots
and repair homes.
Our workforce usually consists of students who volunteer through
their church or university for service to the community.
Since July, we’ve been in Zion City, the Avenues of Scotlandville,
Eden Park and just last week Old South Baton Rouge.
We’re working with these citizens to restore pride in their
neighborhoods....and it’s making a difference.
And finally, a few points about my personal priorities as your
Mayor.
I will continue to develop partnerships and leverage the resources
we have to make city-parish government more efficient and effective.
I welcome opportunities such as meeting with groups like this to
give you confidence that your priorities are being addressed.
Our administration makes accountability and ethical conduct a top
priority in serving our community...you never have to worry about
that.
We vigorously compete with other communities for grants, state and
federal funding and public-private opportunities. We may not always
win, but Baton Rouge will always be in the game.
I willingly lend my time and resources to improving our public
education system as a means of strengthening our community….and
giving us every advantage in competing with other communities.
One of these efforts is the literacy coalition between the
City-Parish, the Baton Rouge Rotary and the Baton Rouge Area
Chamber.
I recognize that our current Plan of Government may require review
and change to accommodate progress and growth for East Baton Rouge
Parish….and I will work with the Metro Council and the leadership of
city-parish departments to explore ways to make it more effective.
And lastly, I have a vision of Baton Rouge that I try to communicate
to the world….as we continue to work toward developing a positive
and contemporary image for our community that will help it grow.
We are a city that celebrates our history and heritage…one of three
in America honored by the White House as a Preserve America
Community in 2006.
We are a family of neighborhoods strengthened by two great
universities and a growing Community College.... neighborhoods
brimming with natural talent, creative minds and hopeful families.
My job puts me on the scene when we lose an officer in the line of
duty…at lunch with a second grade class…around the country and
sometimes the world in pursuit of an industry looking for a new
location… and yes, even reigning as King of Spanish Town Mardi Gras.
It’s an honor and a privilege to serve the citizens of Baton
Rouge….and Lois and I thank you for trusting it to us.
Baton Rouge is strong...and 2007 holds the promise of greater things
to come.
Like many of you, I enjoy sports...the competition.... the thrill of
victory.
Wayne Gretzky, the great hockey player, used to say, “I skate to
where the puck is going to be...not where it is.”
When I became Mayor, one of the hardest things I faced was getting
people to skate to that place with me.
Not where our city is....but where our city is going to be....where
it can be.
But in just two years, I feel the change.
Let’s leave here today with a commitment that we are moving forward
to a time when Baton Rouge will be.... America’s next great city.
We can make that happen....if we skate there together.
Thank you and God Bless.
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